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the three search engine marketing products are:1. search engine optimization (seo)2. pay per click (ppc)

The Three Search Engine Marketing Products Are:1. Search Engine Optimization (SEO)2. Pay Per Click (PPC)

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The three search engine marketing products are:

1. Search Engine Optimization (SEO)
2. Pay-Per-Click Advertising (PPC)
3. Social Media Marketing (SMM)

Search Engine Optimization:
The process of optimizing a website for Google’s search engine algorithm is called Search Engine Optimization (SEO). The goal of SEO is to improve the visibility and ranking of a website in Google’s search engine results pages (SERPs).

There are two types of SEO methods: on-page optimization and off-page optimization. On-page optimization refers to the changes that can be made to a website’s code and content in order to improve its ranking. Off-page optimization, on the other hand, refers to the tasks that are performed outside of the website itself, such as link building and social media engagement, in order to improve its ranking.

Pay-Per-Click Advertising:
Pay per click advertising is an online marketing method where advertisers only pay when their ad is clicked by a potential customer. This type of advertising can be used on both search engines and social media platforms. Advertisers bid on keywords that they think potential customers will use when searching for their product or.

Pay per Click (PPC)

A Primer

Pay per click (PPC) is a type of online advertising that allows businesses to advertise their products and services on search engine results pages (SERPs). PPC ads are usually displayed at the top or bottom of SERPs, and can take the form of text, images, or videos. When a user clicks on a PPC ad, the advertiser is charged a fee, which is typically based on the amount they bid for the keyword that triggered the ad.

PPC is an effective way to generate leads and sales from online traffic, as it allows businesses to target users who are actively searching for what they have to offer. However, it can also be a costly form of marketing if not managed correctly. In order to be successful with PPC, businesses need to have a clear understanding of how it works and how to optimize their campaigns for maximum ROI.

When done correctly, pay per click can be an extremely effective way to drive traffic and generate leads/sales from your website. If you’re new to pay per click or just want to learn more about how it works, this guide will give you everything you need to get started.

Organic SEO

Organic SEO is the process of optimizing a website for Google search with the goal of earning higher web traffic levels and improving the visibility of the site. The term “organic” refers to the fact that no paid advertising is involved; all traffic comes naturally from Google’s search results.

There are many different factors that go into organic SEO, including on-page optimization (such as title tags, meta descriptions, and keyword research) and off-page optimization (such as link building and social media engagement).

Organic SEO can be a very effective way to grow a website’s traffic, but it takes time and effort to get results. For this reason, it’s important to have realistic expectations about what organic SEO can achieve.

Some businesses turn to paid search engine marketing (SEM) in order to get immediate results from their Google searches. SEM involves paying for ads that appear in Google’s search results; while this can be an effective way to get more web traffic, it doesn’t improve your site’s visibility in the long-term like organic SEO does.

Ultimately, organic SEO is essential for any website that wants to earn higher levels of web traffic from Google Search over the long term. Paid SEM might give you quick results, but only organic SEO will improve your visibility in Google Search permanently.


Jeremy is a SEO and web traffic specialist with years of experience in lead generation, sales, copywriting, and conversion optimization. He has helped countless businesses grow their online presence and increase their sales. His passion is helping businesses succeed online and he is always looking for new ways to improve his craft. He loves sharing his experience through articles and videos to help people achieve their marketing and sales goals.