There are four types of keywords: short-tail, long-tail, geo-targeted, and intent-based.
Short-tail keywords are one or two word phrases that are very general and have a high search volume. They are often used by businesses in highly competitive industries to get their website ranking for general terms that relate to their product or service.
Long-tail keywords are three or more word phrases that are more specific and have a lower search volume. They are often used by businesses in less competitive industries to get their website ranking for specific terms that relate to their product or service.
Geo-targeted keywords are keywords that include a location identifier such as a city, state, or country. They are often used by businesses that want to target customers in a specific area.
Intent-based keywords are keywords that indicate what the searcher is looking for such as “buy”, “price”, or “reviews”. They can be used by businesses of any size in any industry to get their website ranking for terms related to the products or services they offer.
High Volume Keywords. A high volume keyword is exactly what it sounds like, it is a keyword that is included in a large number of searches conducted by search engine users
If you’re running a website or blog, high volume keywords can be like gold. They can attract a lot of traffic to your site and help you generate leads or sales. But how do you find high volume keywords that will work for your business?
There are a few different ways to go about finding high volume keywords. The first is to use keyword research tools like Google AdWords Keyword Planner and Moz Keyword Explorer. These tools will allow you to enter seed keywords and see related terms that are being searched for frequently.
Another way to find high volume keywords is to look at your competitor’s sites and see what terms they are targeting. You can also use Google search results to get an idea of what people are searching for related to your topic. Just enter a seed keyword into the search bar and scroll through the results until you find something relevant that has a good number of searches per month.
Once you have a list of potential high volume keywords, it’s time to start incorporating them into your site content. This could mean creating new blog posts or pages that target these terms specifically. Or, if you have an existing piece of content that could be optimized for these terms, make sure to update it with the new keyword targets in mind.
As with anything else related to SEO, it will take some time and experimentation before you start seeing results from your efforts but incorporating high volume keywords into your site can definitely pay off in the long run!
Long Tail Keywords
1. Short-tail keywords: These are the most general and popular keywords that people search for. They usually consist of one to three words and have a high search volume. For example, “shoes” is a short-tail keyword. 2. Long-tail keywords: These are more specific and usually consist of four or more words. They have lower search volumes than short-tail keywords but can be more effective in driving traffic to your website because they’re more targeted. For example, “women’s running shoes” is a long-tail keyword. 3. Localized keywords: These are keywords that include a location, such as a city or country name, to target people in a specific area. For example, “pizza delivery New York” is a localized keyword. 4. Negative keywords: These are words or phrases that you don’t want your ad to show up for because they’re not relevant to your business or product. For example, if you sell women’s shoes, you might add “men’s” as a negative keyword so your ad won’t show up when someone searches for “men’s shoes.”
Still Need Some Help?
Types of Keywords to Improve Your SEO Strategy
Are you working on your SEO strategy and still need some help? If so, then you may want to consider using some different types of keywords. Using the right keywords can make a big difference in your SEO efforts and can help you improve your ranking in the search engines. Here are four different types of keywords that you should consider using:
1. Long-Tail Keywords
Long-tail keywords are those that are more specific and usually longer than three or four words. These types of keywords tend to get less traffic than general, shorter keywords but they convert better because they are more specific. For example, if you sell shoes, then a long-tail keyword might be “women’s size 10 black leather pumps”. This is much more specific than just “shoes” and therefore, it will be easier to rank for in the search engines. In addition, people who use long-tail keywords are usually further along in the buying cycle which means they are more likely to convert into a sale.
2. Local Keywords
If you have a brick-and-mortar store or if your business serves a particular geographic area, then you should definitely be using local keywords in your SEO strategy. Local keywords include the city, state or region where your business is located as well as any other relevant geographical terms. For example, if you own a restaurant in Los Angeles, then some local keywords might be “restaurants in Los Angeles” or “Los Angeles dining”. Including local keyword phrases like these will help improve your website’s ranking when people search for businesses like yours in that particular location.
3.. Competitor Keywords .